Dody Rochadi
CEO & FOUNDER
Dody has built up a significant body of experience in corporate communications, including in the areas of financial communications, crisis and issues management as well as public affairs/government relations having provided consultancy services to C-suite levels of large local and multinational companies for over 20 years. Prior to this, Dody worked as the Head of Corporate Affairs at Standard Chartered Bank Indonesia. Dody holds a Master Degree in Communications from the University of Indonesia.
DIRECTOR
With over 20 years of experience, Putri has crafted and led strategic communications for clients across FMCG, healthcare, wellness, technology, and insurance sectors. Her expertise spans corporate and brand communication, reputation management, sustainability messaging, media training, and crisis preparedness. Previously PR Director of Corporate and Health Practice at Ogilvy Indonesia, she brings deep industry knowledge and a results-driven approach. Putri holds a Master’s degree in Marketing Communications and is certified in various fields, including Certified PR Professional (PR Society Communications Management), Certified Communication Management Professional (CCMP), and Corporate Communication Specialist (BNSP).
SENIOR COMMUNICATION SUPERVISOR
Dimu is an experienced practitioner in the field of public issues, community empowerment, social campaign, and government affairs. Previously, he was part of the Government Public Relations Task Force established by the Ministry of Communications and Informatics and stationed at the Ministry of Energy and Mineral Resources and the Ministry of Maritime Affairs and Fisheries respectively. His experiences working with different ministries and their stakeholders have provided Dimu with a wide network of key people in the government sector.
SENIOR COMMUNICATION SUPERVISOR
Adwina brings twelve years of communication experience in corporate and consulting roles, with tenure at AIA Insurance and major international agencies like Leo Burnett Indonesia and Burson-Marsteller. Her diverse client portfolio spans industries such as streaming services, tech, startups, FMCG, banking, and luxury automotive. Specializing in corporate communications, Adwina provides strategic counsel to clients and oversees the execution of communication programs as well as stakeholder engagements.
SENIOR COMMUNICATION SUPERVISOR
Keshie is a skilled editor with over eight years of journalistic experience at two different tech publications prior to her eight-year experience at The Jakarta Post. During her career as a journalist, she dealt with various C-level leaders and public figures and reported international events across the globe. Beginning her career in the PR industry in 2020, she has gained valuable experiences in both brand and corporate communications in different industries such as insurance and financial, entertainment platform, used car marketplace, and mobile eSports.
SENIOR COMMUNICATION SUPERVISOR
Fani has been working as PR practitioner over a decade and is no stranger to a wide array of industries, i.e, from pharmacy to lifestyle. Her clients are diverse and engaged in health, lifestyle, FMCG, entertainment, and technology industries. Recently, she took up the role of Corporate Comms Manager at the nation’s leading cinema chain.
SENIOR COMMUNICATION SUPERVISOR
Edwin is a strategic communication practitioner with more than 10 years of experience. His work revolves around corporate and consumer communications, digital public relations, crisis and issues management, CSR, and stakeholder engagement. He works closely with multiple groups of stakeholders including media, government, communities, non-profits, and universities. Prior to joining Brightminds, he led various strategic communication initiatives at technology and FMCG companies in Indonesia such as Grab, OVO, Shopee, and Nutrifood. He also provides training for companies and individuals, including public speaking, spokesperson training, media handling, as well as crisis and issues management.
SENIOR COMMUNICATION SUPERVISOR
A dedicated team person and enthusiastic communicator with more than 5 years of experience in account/ project management handling, content creation, and media relations. During her career in the PR industry she experienced in handling companies with various sectors such as technology, insurance, startups, decoration and paint, home appliances, to recommend tactical communications strategies and implementing it into measured activities.
SENIOR COMMUNICATION SUPERVISOR
Arientha is a strong communication professional with 13 years of experience in the journalism and media industry. She previously worked as an editor at Indonesia’s most prestigious English-language newspaper The Jakarta Post. A former Presidential Palace journalist, she is now delving deep into brand and corporate communications after a career switch to the PR industry in 2021. She enjoys her new career with Brightminds Communications, where she handles clients from various industries, including technology, travel, financial and entertainment platforms.
Senior Communication Supervisor
Niken has over seven years of experience in public relations and corporate communications. Before joining Brightminds, she led and managed strategic communication programs at Shopee as leading e-commerce and digital payment company, SeaMoney. Her expertise spans multiple industries, including financial technology, technology, lifestyle, and health. Niken’s portfolio covers a wide range of initiatives, from driving digital financial literacy programs to crafting social impact narratives for merchant partners, crisis handling and strengthening community relations.
COMMUNICATION SPECIALIST
Olivia started her career in public relations industry in the last 4 years. She steadily builds media relations and spearheads efforts for positive media coverage of handled clients. Previously, she is experienced in developing press materials for health and lifestyle clients.
COMMUNICATION SPECIALIST
Sifa is a Consultant who brings her expertise with a focus on the PR industry. She continues to build media relations and spearhead positive media coverage for her clients. Her clientele are diverse and involved in insurance, education, government, cosmetics and beauty, automotive, travel, and lifestyle. Sifa graduated from the University of Indonesia, majoring in Communications with focus on Public Relations.
COMMUNICATION SPECIALIST
Nuri is a consultant who brings her expertise to the communications industry. She continues to develop strategic communication plans for her clients. Her clientele are diverse, including those in the banking, entertainment, technology, lifestyle, and automotive industries. Nuri graduated from the University of Airlangga, majoring in communications with a focus on Public Relations.
COMMUNICATION SPECIALIST
Adiyanti Firdausi (Usi) is a passionate learner who likes to challenge herself to improve her skills. She holds a bachelor degree from the University of Indonesia.
After graduation from university, she has gained exposure from working in government which enabled her to broaden her knowledge and experience to support her carrier. Usi developed expertise in communication for public affairs, policy research, media relations, and stakeholder engagement.
Communication Specialist
Dyaning Pangestika is a communications and PR professional with expertise in media relations, digital communications, and brand campaigns. She has led communication strategies for major digital and consumer brands including TikTok, Prime Video, Prudential, and Danone. With four years as a reporter at The Jakarta Post and additional experience in corporate and social media communications at PISAgro, she brings strong insights into Indonesia’s business, digital, and economic landscape. Dyaning holds a Master’s degree in Integrated Marketing Communications from University Sains Malaysia, specializing in advertising, digital communication, and brand communication.
Communication Specialist
Hafizhah Shabrina Arianti is a Communications and PR professional with experience across diverse industries, Hafizhah has gained valuable exposure in handling media, corporate, and brand events, as well as managing documents and content tailored to each brand’s unique style. Previously, she supported Sociolla, a leading beauty retail company in Indonesia, in managing its corporate and brand reputation and activations. Through Brightminds, she has further expanded her expertise by supporting clients across various sectors, including digital banking, Prudential Indonesia and Prudential Syariah, Danone Indonesia, Merck, and United Nations Development Programme (UNDP).
Communication Specialist
Muhammad Rafi Bara Satria is a Communications and PR professional with two years of experience in strategic communications, Bara is a collaborative professional passionate about applying data-driven insights to storytelling. His hands-on experience includes developing compelling narratives, securing media coverage, and helping execute integrated campaigns for clients across the technology, FMCG, automotive, SOE, and financial industries. This work has involved navigating both corporate and public sector environments, requiring close collaboration with government officials and diverse client-side teams to achieve tangible results.
Communication Specialist
Vadhillah Kevina Ukraina has experience in strategic communication, media relations, and content development. She has supported PR strategies, crafted impactful narratives, monitored media coverage, and developed press clippings for clients in industries such as FMCG and lifestyle. Her work also includes managing social media content and supporting employer branding initiatives, requiring collaboration with diverse teams and stakeholders to deliver measurable results. A Communication Science graduate from Diponegoro University with a concentration in Strategic Communication, she demonstrates strong analytical thinking, creativity, and a solutions-oriented approach in every project.
